Itemora ("the App", "we", "us") is developed by Brilworks Technology Private Limited ("Brilworks"). This policy explains what information the App collects, why, and how it's handled. It applies to the Itemora app on both the Google Play Store and the Apple App Store.
1Information We Collect
1.1 Account information
To create an account, we collect your email address and a password (stored as a salted hash — we never see or store your password in plain text). Your email is used to sign you in and to identify your account across devices.
1.2 Content you add
Itemora is built to catalog your home, so the data you choose to enter is the core of what the App stores:
- Rooms, assets/appliances, and their details (brand, model, serial number, purchase date, price, condition, notes)
- Warranty records, service dates, and utility bill records
- Vendor/contractor contact details (name, phone, email, category, notes)
- Photos and PDF documents you attach (e.g. a receipt, a warranty card, a photo of an appliance)
This content is stored to power the App's core features — nothing here is used for advertising, and none of it is sold to anyone.
1.3 Device and push notification data
If you enable notifications, we store a device push token so we can send you reminders for upcoming warranty expirations, bill due dates, and scheduled service — nothing else is sent to your device.
1.4 Multi-home & sharing data
If you invite someone else to a home (as a Member or Viewer), the home's data becomes visible to that account too, according to the role you assign. Removing someone from a home revokes their access.
2How Data Is Stored
Itemora is offline-first: your data lives on your device first (in a local database) and syncs to our backend, hosted on Cloudflare (Cloudflare Workers, D1 database, and R2 object storage for photos/documents), whenever you have a connection. Cloudflare acts purely as our infrastructure/hosting provider — it does not use your data for its own purposes. Data in transit is encrypted (HTTPS).
3How We Use Your Information
- To operate the App's core features (storing and syncing your home data across your devices)
- To authenticate you and keep your account secure
- To send reminder notifications you've enabled
- To provide customer support if you contact us
We do not: sell your data to third parties, use your data for advertising or ad targeting, or run third-party analytics/tracking SDKs inside the App.
4Data Retention & Deletion
Your data is retained for as long as your account is active. You can delete individual records (assets, bills, warranties, vendors, rooms) at any time inside the App. To request deletion of your entire account and all associated data, contact us using the details below — we'll process the request within a reasonable time and confirm once it's complete.
5Your Choices
- You can edit or delete any record you've added at any time.
- You can disable notification permissions at any time from your device settings.
- You can request a copy of your account data, or its deletion, by contacting us.
6Children's Privacy
Itemora is not directed at children and we do not knowingly collect information from anyone under the age of 13 (or the relevant minimum age in your jurisdiction).
7Changes to This Policy
We may update this policy from time to time. Material changes will be reflected by updating the effective date above. Continued use of the App after a change constitutes acceptance of the updated policy.
8Contact Us
Questions about this policy or your data can be sent to digital@brilworks.com.